iOS 8.4 update could include Apple’s Beats Music streaming service

Last year in May, Apple purchased high-end headset maker Beats for $3 billion (£1.96 billion), which also happens to be the company behind the Beats Music streaming service. The question is, when will Apple roll out the service to its customers. According to a report, the music streaming service could be included with the iOS […]

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 Beats-made Apple Solo2 Bluetooth headsets tested by US FCC

Back when Beats wasn’t owned by Apple, the popular headphone maker launched the Solo2 wired headphones. The Solo2 turned out to be a top-seller, since it is more affordable than Beats’ flagship headphones. Now that Apple owns Beats, will we see more high-end headphones from the two? According to an US FCC filing (see below), […]

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 Watch Tim Cook talk about Steve Jobs, Apple TV, and buying Beats in new interview

In an interview with Charlie Rose, Apple CEO Tim Cook talks about Steve Jobs, the future of Apple TV, and the purchase of Beats. Here are the videos: [youtube http://www.youtube.com/watch?v=ZPp0Sc6KEnQ&w=680&h=383] [youtube http://www.youtube.com/watch?v=oBMo8Oz9jsQ&w=680&h=383] [youtube http://www.youtube.com/watch?v=N4JhxLn_ZfU&w=680&h=383] In the interview, Cook says: There are products we’re working on that no one knows about, yes — that haven’t been […]

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 Apple denies plans of laying off 200 Beats employees

Apple has made its acquisition of Beats Audio official in a press release and video. However, the bad news is reports are saying that the Cupertino firm is planning to let go of Beats’ employees. Apple has denied these reports. Speaking to Billboard, Apple spokesperson Tom Neumayr said, “We’re excited to have the Beats team […]

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 Apple’s arrogance reason behind Beats Audio purchase

According to “past and present” Apple employees talking to BuzzFeed, Apple’s upper management’s “arrogance” is the reason why the Cupertino firm had to buy Beats Audio. A source told the site, “Everyone’s excuse was it’s because we work on iTunes, running and closing the app after every code change. But it’s really because Spotify has […]

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 Apple to purchase Beats Audio not for its headphones business but Beats Music

Apple’s acquisition of Beats Audio is all but confirmed, with Dr. Dre being dubbed by other celebrities as the first billionaire hip hop artist. The deal is expected to close this week, with Apple rumoured to shell out $3.2 billion (around £1.9 billion). So why is the Cupertino firm so interested in the premium headset […]

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 Apple now owns Beats Audio

Just recently, we came across a rumour, claiming Apple was interested in purchasing Beats Audio for $3.2 billion (around £1.89 billion). Now it’s official. The Cupertino firm now owns Beats Audio. Rapper Dr. Dre, one of Beats Audio’s co-founders, announced the deal pushing through on actor Tyrese Gibson’s Instagram page. Gibson writes, “Tonight HIP HOP […]

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 Apple rumoured to be interested in buying Beats Audio for £1.89 billion

Back in 2011, HTC purchased 50.1% of Beats Audio for $300 million (around £177 million), which led to smartphones sporting Beats Audio headphones and audio tech such as the HTC One X. However, the Taiwanese firm eventually stopped offering Beats Audio earphones due to cost. In 2012 and 2013, transactions were made, divesting HTC’s ownership […]

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