Morgan Stanley says BlackBerry Passport and Classic are tough to sell

Canadian phone maker BlackBerry has its goal set on selling 2 to 3 million units of the BlackBerry Passport and Classic in FY16. However, according to analysts, the company is finding it hard to sell the smartphones, only selling a total of 8,000 units combined.


The news comes to us courtesy of It reports:

Based on research and conversations, Morgan Stanley said that VARs and resellers are finding BlackBerry is a tough sell, even for enterprise customers. On the phone, Morgan Stanley said that as many as 8,000 Classic and Passport phones have been sold, “well below” the 2-3 million needed in FY16.

Meanwhile, Morgan Stanley said that even if BlackBerry is able to stem the declines in its enterprise unit, the $500 million in software revenue is unlikely. In short, BlackBerry will not “get anywhere close” to this goal.

BlackBerry is yet to comment on the matter.

Do you believe BlackBerry only sold 8,000 units of the BlackBerry Passport and Classic? Do you still think BlackBerry CEO John Chen can pave the way back to profitability for the ailing Canadian phone maker? Let us know what you think through a comment on our Phones LTD Facebook page.

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